Business Owner
“Costs are rising. People want higher pay. Customers want lower prices.”
But you have to see the whole picture: wages, levies, energy, risks, and the profit that's supposed to build the company's future.
GAIN A DECISIVE EDGE
Competitors can lower their price.
They can buy the same technology.
But they can't copy your people.
It's your people who create the difference
that makes a customer choose your company – and come back.
Every business is different. That's why we design the solution around yours.
We'll prepare an initial proposal for your company free of charge.
Three perspectives. One company.
Everyone sees the same company a little differently.
Employee
“I work hard. I want to feel that the company notices the extra effort.”
It's not just about the salary. It's also a clear signal of what the company values, and what a person can gain by creating more value.
Customer
“I want a good price, good service, and a reason to come back.”
The customer often doesn't see your costs. They see the person in front of them, and form their opinion of the company based on that person's attitude.
Their interests look different. In reality, they're connected. A satisfied customer needs a good employee. A good employee needs a reason to go the extra mile. And a successful company needs both.
The best people make the difference
Not every employee creates the same value for the company.
Some do exactly what's required. Others notice a problem, help a colleague, take better care of a customer, or come up with a solution that helps the company. These are the people worth rewarding. Not automatically. Not all the same way. The company decides for itself what it wants to encourage and what it wants to reward. And everyone else gets a clear signal:
“I could be one of the best next time, too.”
But what's left of an ordinary reward in ten years?
Every employee will eventually leave the company. Maybe in a year. Maybe in ten or twenty years. They'll take their experience, relationships and memories with them.
But they can take something more with them, too. The value you helped them create during your years together.
Benefit Gold can turn individual rewards into gold, which gradually becomes part of their own wealth. Wealth that doesn't end on their last working day. It can stay with the employee for their future, their family, and perhaps one day the next generation.
That's why we don't see Benefit Gold as just a reward for work. It's a way to help a person build something that stays with them.
Why a reward in gold
A reward that doesn't get lost among the rest of your money.
An extra hundred euros in a paycheck feels good. But a few weeks later, the employee may not even remember what they spent it on.
The employee sees the grams in their account. One reward can combine with the next, gradually building their own reserve. The company isn't just rewarding a person — it's rewarding behavior it wants to see again.
- Clear rules.
- A reward for a specific result.
- Visible recognition that can stay with the employee.
And what if you don't want to change anything just yet? YOU DON'T HAVE TO
Even without introducing Benefit Gold, you can open up the option for your employees to get iiplan GOLD®
on significantly better terms. As an employer, you can offer your people the chance
to open their own gold account with a discount on the entry fee of up to 50%.
The employee then decides for themselves whether to take up the option.
You simply open the door to a benefit they might not otherwise reach as a regular client under the same conditions.
Employee and customer
A better employee attitude can pay off through the customer.
1Companyrewards the performance it wants to encourage
→
2Employeehas a reason to go the extra mile
→
3Customergets a better experience
→
4Companygains a better chance the customer returns
The customer doesn't need to know anything about Benefit Gold. It's enough that they feel the difference in the attitude of the person serving them.
InGold PAY®
The reason to return doesn't have
to be just another discount.
A discount pleases the customer, but it also reduces the value of the sale. With frequent discounts, customers can get used to waiting for a lower price.
InGold PAY® opens up a different logic: the customer can use their gold account, the company can accept payments in gold, and it creates another reason for the customer to come back to you specifically.
Not a discount. Not a coupon. Not points.
A gold-linked benefit can carry a different weight for the customer than a regular discount. For the company, it's a way to stand out without automatically cutting the price.
Company and iiplan MAX®
Companies need to think about the form
in which they hold part of their value, too.
Money needed for operations has to stay accessible. But for a longer-term reserve, the question arises whether it all has to be held purely in cash. iiplan MAX® gives a company the option to hold part of its free funds in the form of physical investment gold as well.
Four options. One connected system:
Business owner, employee, customer, and company.
What the company gains
What can your company gain from this?
Better-motivated people
You reward the behavior you want to see more often.
A better customer experience
A better attitude can translate into a reason to return.
New opportunities
InGold PAY® expands the options for both customer and company.
Another form of reserve
iiplan MAX® expands the options for working with free capital.
Pilot Project
You don't have to take our word for it. Try a small model in your own company.
A model pilot turns a big decision into a small, controlled step. You set the goal, the rules, the budget, and the evaluation method.
- You choose the goal: sales, quality, attitude, customer, or teamwork.
- You set the rules: employees know what the company rewards.
- You run it for 3 months: with a budget you keep under control.
- You evaluate the result: continuing only makes sense if it brings value back to the company.
Objections and simplicity
You barely have to change anything in your company.
“But I already reward people.”
Benefit Gold isn't meant to replace salary, bonuses, or benefits that already work. It's meant to add a way to reward an exceptional result with something that can stay with the employee.
“Won't it be complicated?”
Start with one team, one goal, and a trial period. Keep the wages, accounting, benefits, and processes you use today.
“Is it for every company?”
No. If you don't want to set rules, track results, or reward based on value to the company, this concept may not make sense for you.
The story, once more
The whole story began with three people.
A business owner who wants a more successful company.
An employee who wants their work to be recognized.
A customer who wants more for their money.
At the start, each of them had a different interest. Now we know we can connect them.
We don't just want to sell you gold. We want to show you how to use it to your advantage. For your people. For your customers. For your company.
Let's take a look at your company togetherThe first meeting is about your company. Not a commitment to order or buy anything.
IBIS InGold® – PAMP – The Royal Mint
The idea matters.
So does who stands behind it.
Behind Benefit Gold, InGold PAY®, iiplan MAX® and iiplan GOLD® stands the Czech company IBIS InGold® a.s., which has been connecting physical investment gold from the Swiss refinery PAMP and the British Royal Mint with modern technology since 1998.
28+
years of
experience
experience
100k+
clients with
IBIS InGold®
IBIS InGold®
400+
partners with
InGold PAY®
InGold PAY®
1,000+
partners with
iiplan MAX®
iiplan MAX®
FAQ
Quick answers before our first meeting.
01Do we have to involve the whole company?
No. Quite the opposite — the recommended start is a small pilot: a selected team, one location, or a group of employees.
02Does Benefit Gold replace salary or bonuses?
No. The concept assumes your existing compensation stays as it is. Benefit Gold is an extra layer for the results you want to highlight.
03Do we have to use all the products at once?
No. A company can start with just one part, such as Benefit Gold, and address the other options only once they make sense.
04Is this content investment advice?
No. This page is for informational purposes only. Specific terms, tax and accounting implications need to be verified according to current rules and your company's situation.
Every good story starts somewhere.
Yours can start right here.
You don't have to change your company today. Just take a look at options you may not have had before.
RegionBratislava & Banská Bystrica
Miroslav Tancoš0911 974 666
Ing. Ján Mazán0944 664 133
Emailinfo@zlato.biz
We are a contractual partner of IBIS InGold® a.s.:
Kopčianska 10, 851 01 Bratislava
Jiráskova 908, Moravské Budějovice
Jiráskova 908, Moravské Budějovice